The Free Zones Authority of Ajman (FZAA) has appointed Neha Thomas as its new Marketing Director in a move that underscores its commitment to growth, innovation, and global expansion. Ms. Thomas, with a stellar track record across sectors like Education, Luxury Hospitality, and Business Consulting, is expected to play a pivotal role in elevating Ajman’s position as a leading economic hub in the MENA region.

Her appointment is part of FZAA’s broader strategy to attract investments and foster business development, ensuring Ajman continues to thrive as a premier destination for businesses and investors.

Vision for Growth

In her new role, Neha Thomas will oversee the marketing efforts of key free zones under FZAA’s umbrella, including:

• Ajman Free Zone
• Ajman Media City
• Al Zorah Free Zone

Ms. Thomas will spearhead efforts to enhance digital presence, develop data-driven marketing strategies, and forge strategic partnerships. Her goal is to attract new businesses and investors while empowering existing partners and stakeholders to thrive within the free zones.

His Excellency Ismail Al-Naqi, Director General of FZAA, highlighted the significance of this appointment:
“Her deep understanding of the UAE business landscape, coupled with her proven ability to drive growth through innovative marketing strategies, makes her the ideal leader to elevate our brand and attract further investment within Ajman. We are confident she will play a pivotal role in solidifying our position as a leading economic hub in the region.”

Neha Thomas’ Perspective

Ms. Thomas expressed her enthusiasm for the new role, stating:
“I am thrilled to join the Free Zones Authority of Ajman and contribute to its continued success. FZAA has a strong foundation and an ambitious vision, and I am eager to use my experience to implement innovative marketing strategies that will empower existing partners and stakeholders to thrive. I am confident that together, we can achieve significant growth and drive Ajman’s reputation as a premier destination for business.”

Strategic Focus Areas

The appointment signals a clear emphasis on growth and innovation, with several focus areas identified for the future:

1. Digital Transformation: Enhancing FZAA’s digital marketing efforts to improve reach and engagement with global audiences.
2. Investment Attraction: Leveraging targeted campaigns and strategic partnerships to bring new businesses into Ajman’s free zones.
3. Brand Positioning: Strengthening the FZAA brand as a leading economic hub, showcasing its competitive advantages within the MENA region.
4. Stakeholder Empowerment: Building long-term relationships with existing businesses and stakeholders to support their growth and success.

Ajman’s Rising Prominence

FZAA’s strategic initiatives, combined with Ajman’s growing reputation as a business-friendly destination, have positioned the emirate as a key player in the UAE’s economic diversification efforts. By fostering innovation, sustainability, and collaboration, Ajman aims to attract global businesses and investment opportunities.

Looking Ahead

With Neha Thomas at the helm of its marketing strategy, the Free Zones Authority of Ajman is well-positioned to achieve its ambitious goals. Her expertise in driving market expansion and client acquisition aligns seamlessly with FZAA’s vision to solidify its position as a leading economic hub and attract investment from across the globe.

As the free zones evolve, the focus will remain on creating an environment that supports innovation, fosters collaboration, and provides unmatched opportunities for businesses to succeed in the MENA region.

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