Hyatt’s new survey reveals travel’s impact on quality time and connections. In today’s fast-paced world, people are increasingly struggling to balance their busy lives, often sacrificing meaningful moments with loved ones. The survey, conducted by Hyatt, Inclusive Collection, sheds light on how travel plays a vital role in reconnecting individuals with what truly matters—whether it’s spending time with family, strengthening romantic bonds, or focusing on personal well-being. Quality time, as defined by most participants, involves deep, authentic interactions that bring people closer. The study highlights a significant desire among people to reclaim this lost time. Connections, both with others and oneself, have become a priority.

Hyatt’s survey underscores that, for many, travel is the solution to this challenge, offering the perfect opportunity to recharge, bond, and create lasting memories. It’s clear: travel’s impact is profound, making it a powerful tool in fostering stronger relationships and personal growth.

The Growing Role of Travel in Quality Time

The survey’s findings underscore the growing recognition of travel as a way to create significant and intentional moments of connection. In fact, 62% of those surveyed consider travel itself to be a form of quality time. Whether it’s reconnecting as a couple, bonding as a family, or simply taking time for self-reflection, travel allows people to experience meaningful connections. Hyatt’s vice president and global brand leader, Ana Tomicevic, emphasized that the survey reveals that modern travel is not merely about escape—it’s about arriving at powerful moments and creating shared experiences that allow connections to flourish.

This sentiment is echoed by Hyatt’s ongoing efforts to build a portfolio of all-inclusive resorts that cater to these needs. With more than 140 resorts under Hyatt’s Inclusive Collection, the brand is redefining the all-inclusive experience, focusing on offering guests opportunities for intentional, meaningful time away from their everyday routines.

The Importance of Family Time

One of the most notable findings of the report centers around families. Parents, who are often stretched thin between work, responsibilities, and managing daily life, expressed a strong desire to spend more quality time with their children. The survey found that 86% of parents feel they are lacking quality time with their families, with many also acknowledging that they spend as much time on devices as they do with their kids. Interestingly, if money were no object, 42% of respondents said they would take a dream trip with their family, underscoring the importance of travel as a unifying experience for families seeking deeper bonds.

The power of travel to bring families together is undeniable. It provides the opportunity to step away from the pressures of daily life and focus on what matters most: time spent together. The survey suggests that travel offers a valuable solution to help parents reclaim precious moments with their loved ones.

Reconnecting with Romance: The Impact of Couple’s Travel

Another crucial aspect highlighted by the survey is the importance of quality time for couples. The report revealed that 31% of couples feel they don’t spend enough time together, and for many, this imbalance affects their relationship. Despite the daily distractions and responsibilities, 84% of couples reported that time away together, such as a vacation, has a positive lasting effect on their relationship, even after returning home. This phenomenon, often referred to as the “post-vacation glow,” suggests that travel can reignite romantic connections and provide lasting memories that improve the relationship dynamics.

For couples seeking to rejuvenate their bond, travel remains an essential tool. Whether it’s a weekend getaway or an extended vacation, the experience of traveling together allows couples to prioritize their relationship and deepen their connection.

The Rise of Solo Travel for Self-Care

The concept of self-care has evolved in recent years, with many turning to travel for both personal growth and relaxation. The survey showed that 55% of respondents reported feeling lonely, and just half had meaningful conversations in the last week. Yet, travel appears to offer an effective remedy to loneliness, with 50% of participants saying that even just planning a trip boosts their mood. Moreover, 1 in 4 individuals expressed a willingness to travel solo or with friends to recharge and focus on their personal well-being.

Solo travel is increasingly recognized as a form of self-care, allowing individuals to reconnect with themselves and find personal peace away from the demands of everyday life. Hyatt’s Inclusive Collection recognizes this growing trend and is focused on offering experiences that cater to solo travelers, providing spaces where they can focus on their well-being, whether through quiet retreats, mindfulness sessions, or immersive local experiences.

Hyatt’s New Campaign: “Time Here Is Worth More”

Building on the insights from the Time Rich Report, Hyatt has launched its new campaign, Time Here Is Worth More, aimed at providing guests with services and experiences designed to help them make the most of their time away. The campaign emphasizes creating purposeful travel moments that allow for deeper connections and a more intentional focus on personal growth. The addition of new programs and an exciting collaboration with mindfulness expert Deepak Chopra, M.D., further elevates the guest experience.

Chopra, a member of Hyatt’s new Wellbeing Collective Advisory Board, has inspired the creation of the Mindful Moments series. These offerings, which include resources like DeepakChopra.ai, aim to help guests feel grounded and reflective during their stay, encouraging them to leave with a sense of balance and clarity that extends long after their vacation ends.

A New Era in All-Inclusive Travel

Hyatt’s Inclusive Collection is redefining the all-inclusive experience, emphasizing not only luxury and comfort but also providing guests with the tools to reclaim quality time in an intentional, mindful way. From family-friendly experiences to solo self-care retreats, Hyatt is committed to offering guests a diverse range of options that suit their unique needs and preferences. With resorts located in top travel destinations such as Mexico, the Caribbean, Central America, and Europe, Hyatt’s Inclusive Collection is ensuring that all travelers can find their perfect escape.

In addition to its new campaign, Hyatt is focused on making travel experiences as seamless as possible. By reducing planning headaches and allowing guests to focus on their personal journeys, Hyatt is enhancing the value of time spent away. Whether it’s connecting with family, rekindling romance, or prioritizing self-care, Hyatt’s Inclusive Collection offers something for everyone, ensuring that guests experience not just a vacation, but a transformation.

Image Credit: Hyatt

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